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Pre-Conference Workshops
Thursday features a full day of intensive, hands-on workshops specifically designed for the professionals who keep the industry running on a daily basis.
These sessions are tailored to meet the unique needs of frontline roles such as service managers, customer service representatives (CSRs), comfort advisors & technicians.
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9 AM - 4 PM
Pre-conference Workshops:
HVAC Sales Lab: Sharpen. Connect. Close. - Presented By Reignite Sales, Lunch Sponsor: FTL Finance
CSR Champions - Presented By SBEThe Service Manager - The Most Misunderstood Role In HVAC - Presented By SBE
HVAC Technician Training: Sharpen Your Skills. Elevate Your Career. - Presented By Go Time Success Group, Lunch Sponsor: Milwaukee
Lead Where You Are: DISC & Leadership for Doers, Builders, and Bosses - Presented by Service Nation
8 AM - 5 PM
Exhibitor Set up
The Main Event
The Main Event is where connections and opportunities come together. Expect a high-energy day filled with innovation, insight, and industry connections.
Attendees gather for inspiring main stage keynotes, expert-led breakout sessions, and dynamic networking designed to spark ideas and drive growth.
The day also features an expansive Exhibit Hall with 60+ booths, where leading brands connect with decision-makers and frontline professionals exploring the latest tools, technologies, and services.
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8 - 9 AM
Registration
8:30 - 9:15 AM
Trade Show Open
Opening Keynote: Operational Efficiency For The Modern HVAC Owner - Billy Stevens, CEO & Founder of BillyGo & Sera Systems
9:30 - 10:15 AM
Mimosas with Women In HVACR
Breakout Sessions:
Room A topic pending - Johnstone Supply
Room B "Building A Future of Financial Security Your Way" - Rob Schulz, Schulz Wealth
Room C "Meet The TDLR HVAC Chief Inspector & Program Specialist" - Bill Weatherly, TDLR
Room D "How Google Search Is Evolving In 2025 & How It Affects Your Contracting Business" - Dave Squires, Online Access, Inc.
Room E topic pending - Joe Cunningham, Technical Arts Center
10:30 - 11:15 AM
Breakout Sessions:
Room A topic pending - Oncor
Room B topic pending - Jesus Canas, Federal Reserve Bank
Room C "THC In The Workplace" - Riley Smith, Federated Insurance
Room D "Speed To Lead: How AI Can Help You Book More Appointments & Close More Deals" - Keith Massey, Podium
Room E "Stop Playing Jenga With Your Brand" - Andrea Reagan, Lemon Seed Marketing
11:30 AM - 1 PM
Trade Show & Lunch
1:00 - 1:45 PM
Breakout Sessions:
Room A "How Effective Annual Planning Can Pay Off Big For Your Business" - Ben Stark, Go Time Success Group
Room B "Future Proof Or Fall Behind: The 7 Non-Negotiables To Thrive In A Rapidly Changing World" - Camille Porco, CI Web Group
Room C "All About Liens" - Haven Massey, Lovein & Ribman
Room D topic pending - Olga Bashkatova, NextStage Advisory, LLC.
Room E HVAC "Financing Solutions" - Gayle Kuehn, FTL Finance
2:00 - 2:45 PM
Business Leaders Networking Group* Sponsored By Real Tax Savings
Breakout Sessions:
Room A topic pending - Cooper & Hunter
Room B "What Is Motivational Interviewing and How Can It Transform The Service Call Process?" - Roger Daviston, Daviston Group
Room C topic pending - Sam Wakefield, Close It Now
Room D topic & speaker pending
Room E topic & speaker pending
3:00 - 3:45 PM
Trade Show Open
Closing Keynote: Build Your Best Business - Matt Michel, Founder of Service Nation
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4-6 PM
Happy Hour Celebration @ Bronco’s Sports Bar & Grill (located next door to conference center)
Thank You Sponsors
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